Katana is a digital marketing and creative agency focused on building strong brand identities and engaging content. The project aimed to establish a cohesive visual presence that reflects its dynamic and innovative approach.
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My Role
Branding, Web Design, Illustration, Visual Content.
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Process
The logo design merges three key elements: the katana, symbolizing tradition, honor, and craftsmanship; the tsuka (handle), incorporating geometric patterns reminiscent of classic katana grips; and the hashtag (#), representing digital connectivity and modern communication. This fusion creates a visual identity that blends heritage with contemporary relevance, reinforcing Katana’s innovative and strategic approach.
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Outcome
A visually cohesive and impactful brand presence across digital platforms. The final design enhances Katana’s credibility and engagement, reinforcing its position as a creative and marketing powerhouse.